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Three ways to grow your business with the global economy

By SBA Regional Administrator Calvin Goings

October 2016 - Small businesses constantly seek ways to grow their customer base. However, many do not realize approximately 95 percent of their potential new customers live outside the United States.

Washington is one of the most trade-dependent states in the U.S., where one in three jobs are tied to trade. In fact, an estimated 390,690 U.S. jobs were supported by goods exported from Washington in 2014. 

Despite the economic benefits, there can be a sense of uneasiness or “fear of the unknown” when it comes to doing business overseas. That is why the U.S. Small Business Administration (SBA) focuses on three areas to help small business grow their business through exporting:

1. The SBA State Trade Expansion Program (STEP)

This month, small businesses across Washington will have access to $850,000 in funding to help them enter and compete in the global marketplace through the SBA State Trade Expansion Program (STEP), which supports activities to increase exporting by small businesses.

This is the fifth consecutive year the Washington State Department of Commerce has received SBA STEP funding. Washington is also one of a few states to receive the highest amount of funding available.

The SBA STEP grant helps local businesses grow their customer base by helping with the following expenses:
     --  Trade show and trade mission fees, registration, etc.
     --  Travel, airfare (U.S. carrier only)
     --  Interpreter fees
     --  Translation services (website, marketing materials, etc.)
     --  Export training programs and services of the U.S. Foreign Commercial Service
     --  International Certifications 

2. SBA International Trade Loan Guarantee Program

Many in the business community are familiar with the SBA Loan Guarantee Program, which provides a guarantee to lenders, mitigates their risk, and allows them to provide financing to small businesses in situations they wouldn’t be able to conventionally.

However, few people are aware of the SBA Export Loan Programs, which can have up to a 90 percent guarantee – the highest guarantee available on any SBA loan.

Options include the Export Working Capital Program, which offers financing up to $5 million as a credit enhancement; the Export Express Loan Program, the simplest export loan product that offers streamlined financing up to $500,000; or the International Trade Loan Program, which offers loans up to $5 million for fixed assets and working capital for businesses that plan to start or continue exporting.

3. Local Export Outreach Team

Our local SBA office – together with SBA Office of International Trade staff based in the Pacific Northwest – collaborate with local export resource partners as part of the Washington Export Outreach Team.

This group of government agencies and economic development partners work together to guide and support small businesses through every step of the exporting process. Team members include the following:
     --  Export Readiness Center, part of the Small Business Development Center network
     --  U.S. Commercial Service, part of the U.S. Department of Commerce
     --  Export Washington, part of the Washington Department of Commerce
     --  Export-Import Bank of the U.S.
     --  International Marketing Program, part of the Washington Department of Agriculture
     --  Export Finance Assistance Center of Washington

Together with our local international trade partners, we’re able to help small businesses grow through exports; and, provide small business owners with tools, opportunities and peace-of-mind when doing business outside the U.S.

This article was reposted with some modifications with the permission of the Seattle District Office of the Small Business Administration.